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Privacy Policy

Privacy Policy – Ethos Business Academy

Initial Release: May 19, 2025
Last Updated: July 20, 2025

This Privacy Policy outlines how Ethos Business Academy collects, uses, protects, and shares your personal data when you visit our website, enroll in our courses, or interact with our services. We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018 and USA Data Protection.

By using our website, enrolling in our programs, or submitting personal information, you consent to the terms of this Privacy Policy.

1. Information We Collect

We collect personal data through several interactions with you, including when you register, enroll, make a payment, or contact us.

a. Information You Provide Directly

  • Full name
  • Email address
  • Billing address
  • Phone number (optional)
  • Payment details (processed via third-party gateway)
  • Professional title, licensure status, and credentials
  • Any personal data submitted through forms, email, or support requests

b. Information We Collect Automatically

When you visit our website, we may collect:

  • IP address
  • Browser type and version
  • Device information
  • Pages viewed and time spent on the site
  • Cookies and usage data
  • Referring URLs

2. How We Use Your Information

We use your personal data to:

  • Provide access to our online course platform and community
  • Process your enrolment and payments securely
  • Communicate with you about your account, progress, and updates
  • Send transactional and educational emails
  • Deliver customer support and answer enquiries
  • Customize your learning experience based on progress or profession
  • Send promotional and marketing content (only if consented)
  • Improve the functionality, security, and performance of our website
  • Comply with legal obligations and resolve disputes

3. Legal Basis for Processing

We rely on the following lawful bases to process your personal data:

  • Contractual necessity: to deliver course content and fulfill purchase agreements
  • Consent: where required for marketing or optional communications
  • Legal obligation: for compliance with accounting, taxation, or data protection requirements
  • Legitimate interest: to improve our services, prevent fraud, and communicate relevant updates

4. How We Share Your Information

We do not sell or rent your personal information. We may share your data with:

  • Service providers (e.g., hosting platforms, payment processors, email providers)
  • Course instructors or support staff, solely for educational delivery or certification processing
  • Regulatory authorities, if required by law, subpoena, or to enforce legal rights
  • Third-party marketing tools, but only where you have provided explicit consent

All third-party partners are contractually obligated to protect your data in accordance with applicable data protection laws.

5. Data Retention

We retain your personal data for as long as necessary to:

  • Deliver the educational services you have purchased
  • Comply with our legal and financial obligations
  • Resolve disputes and enforce our agreements

We regularly review and delete or anonymize personal data that is no longer required.

6. Your Data Protection Rights

If you are located in the UK, EU, USA or a region with similar privacy regulations, you have the right to:

  • Access your personal data
  • Correct inaccurate or outdated information
  • Request erasure (“right to be forgotten”)
  • Restrict or object to processing
  • Withdraw consent at any time (for marketing or non-essential communication)
  • Lodge a complaint with a supervisory authority

You can exercise these rights by contacting us at connect@ethosbusinessacademy.com. We will respond within 30 days of receiving your request.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data from:

  • Loss
  • Misuse
  • Unauthorized access
  • Disclosure
  • Alteration or destruction

This includes SSL encryption, secure servers, role-based access controls, and industry-standard payment processing via PCI-compliant third parties. However, no method of online transmission or storage is completely secure. You acknowledge that you share information at your own risk.

8. Cookies and Tracking Technologies

Our website uses cookies to improve user experience, track usage, and personalize content. Cookies may collect non-personally identifiable information such as:

  • Device type
  • Time spent on pages
  • Browser behavior

You may disable cookies in your browser settings, but doing so may affect site functionality. We also use analytics and remarketing tools (e.g., Google Analytics, Facebook Pixel) to improve our services and promote relevant content. These tools may track your engagement anonymously and in compliance with their respective privacy policies.

9. Third-Party Links

Our website or course materials may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of external sites. We encourage you to review their privacy policies before submitting any personal data.

10. Children’s Privacy

The Ethos Business Academy and its services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that a child under 18 has provided us with personal data, we will delete it promptly.

11. International Data Transfers

If you access the Ethos Business Academy from outside the UK or the USA, please be aware that your data may be transferred to—and stored or processed in—countries with different data protection laws than your jurisdiction. Where applicable, we ensure adequate safeguards are in place for such transfers.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page, with a new “Last Updated” date at the top. We encourage you to review this page regularly to stay informed of how we protect your personal data.

13. Contact Us

If you have any questions or concerns regarding this Privacy Policy or how your personal data is handled, please contact us:

Ethos Business Academy
Email: connect@ethosbusinessacademy.com
Business Address: 5295 Admirals Landing, Lancaster, SC 29720

By using our services, you acknowledge that you have read, understood, and agreed to this Privacy Policy in full.